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Issuing Company: Nestle Ltd. Country of Issue: England, Spain, Belgium, Peru, Malta, India, Argentina, France, ? Year of Issue: England, Spain: 1936; Malta: 1937; Argentina: 1938; France: 1939 Color/B&W: Color Number of Cards in Set: 100 (England, Spanish); 101 (Malta); 150 (France) Card Size: 1 9/16" x 2 1/4" Issued as insert with what product: Chocolates |
Notes: These are paper-thin cards. This set was issued in at least England, Spain, Belgium, Peru, Argentina, Malta, India, and possibly other countries. The British version has english text and a "Printed in England" line on the back. The Spanish version is titled "Estrellas de Cine" and has spanish text and an "Espana - Primera Edicion" line on the back. The Belgian version is titled "Les Stars de L'Ecran - De Filmsterren" and contains text in two languages including French on the back. I haven't seen the back of a Maltese version card. There are some movie stars from India in the set, opening up the possibility that this set may have also been issued in an Indian version. This set could very well have been issued in other countries, too.
The British and Spanish versions of this set have the same numbering. The Belgian version has different numbering. It is unknown whether all the subjects are the same between the different sets, but it is likely that they are the same.
Amit Benyovits reports that he obtained an album for this set that originated in Peru. The cards from his set were a mixture of the British and Spanish versions. He also provided a scan of the Spanish version album for this set.
An album was issued for this set. A special album was also issued for the island of Malta which contains a space for an extra card of Maltese actor Joseph Calleia.
In the September/October 1961 issue of "Notes and News" magazine from the Cameric Cigarette Card Club, collector R. C. Evans reported that this set was issued in India. "A Goan friend, educated in Bombay, tells me that these cards were very popular and widely collected. His particular film stars were confiscated by a Jesuit schoomaster, as being of doubtful moral value. Included among the hundred are four Indian stars."
Date info: This set was apparently issued in England in 1936, though it was issued in Argentina in 1938. In the Argentina version of the album, there is a 1938 copyright date listed. For the Merle Oberon card in the England album, the last movie mentioned is "These Three," a 1936 film. In the Argentina album, the last film mentioned for Oberon is "The Cowboy and the Lady," a 1938 film. In the Malta album, there is a mention of a 1937 film in Joseph Calleia's writeup, dating that version of the set to no earlier than 1937. In the Spain version of the album, there is a 1936 copyright date. In the France version of the album (titled "Les Stars D'Lecran"), there is a date of 1939 in the album.
British, Spanish Version
1. Kay Francis
2. Maurice Chevalier
3. Greta Garbo
4. Robert Montgomery
5. Indira Devi
6. Ronald Colman
7. Claudette Colbert
8. Herbert Marshall
9. Uma Debi
10. Jeanette Macdonald
11. Clive Brook
12. Madeleine Carroll
13. Ramon Novarro
14. Kanan Bala
15. Aline McMahon
16. Loretta Young
17. William Powell
18. Marlene Dietrich
19. Wallace Beery
20. Malina Debi
21. Marion Davies
22. Gary Cooper
23. Norma Shearer
24. Lilian Harvey
25. James Cagney
26. Leslie Howard
27. Elizabeth Allan
28. Dick Powell
29. Joan Blondell
30. Cary Grant
31. George Arliss
32. Mae West
33. Jack Buchanan
34. Edward G. Robinson
35. Cicely Courtneidge
36. Merle Oberon
37. C. Aubrey Smith
38. Jessie Matthews
39. Sir Guy Standing
40. Anna May Wong
41. Anna Sten
42. Conrad Veidt
43. Gracie Fields
44. Ann Harding
45. Sir Cedric Hardwick
46. Charles Laughton
47. Binnie Barnes
48. Warren William
49. Margaret Sullavan
50. Lionel Barrymore
51. Clark Gable
52. Gloria Swanson
53. Laurel and Hardy
54. Jackie Cooper
55. Anna Neagle
56. Shirley Temple
57. Warner Baxter
58. Joan Crawford
59. Otto Kruger
60. Constance Bennett
61. Ginger Rogers
62. Claude Rains
63. Diana Wynyard
64. Marta Eggerth
65. Carl Brisson
66. Charles Chaplin
67. Edna May Oliver
68. Paul Muni
69. Miriam Hopkins
70. Leslie Henson
71. Eddie Cantor
72. Jean Harlow
73. Tom Walls
74. Hugh Williams
75. Madge Evans
76. Nova Pilbeam
77. Ralph Lynn
78. Elizabeth Bergner
79. Robertson Hare
80. Una Merkel
81. Evelyn Laye
82. Leslie Banks
83. Katharine Hepburn
84. Genevieve Tobin
85. Sydney Howard
86. Fredric March
87. May Robson
88. W. C. Fields
89. Mary Pickford
90. Robert Donat
91. Jack Hulbert
92. Dolores Del Rio
93. Jack Holt
94. Charles Butterworth
95. Wynne Gibson
96. Zasu Pitts
97. Will Rogers
98. Myrna Loy
99. Edward E. Horton
100. Verree Teasdale
Belgian Version, French Version (Series 1 and Series 2 combined, different numbering)
1. Joan Crawford
2. Claudette Colbert
3. Dick Powell
4. Lilian Harvey
5. Marta Eggerth
6. Katharine Hepburn
7. Anna Sten
8. Marlene Dietrich
9. Kay Francis
10. Irene Dunne
11. Merle Oberon
12. Shirley Temple
13. Ginger Rogers
14. Sylvia Sidney
15. Loretta Young
16.
17.
18.
19.
20.
21. Ann Harding
22. Norma Shearer
23. Dolores Del Rio
24. Jeanette MacDonald
25. Elizabeth Bergner
26. Lionel Barrymore
27. Clive Brook
28. Cary Grant
29. Charles Chaplin
30. Wallace Beery
31. Richard Tauber
32. Jackie Cooper
33. Eddie Cantor
34. Freddie Bartholomew
35. Fredric March
36. Gary Cooper
37. Charles Laughton
38. Clark Gable
39. Maurice Chevalier
40. Leslie Howard
41. George Raft
42. Herbert Marshall
43. William Powell
44. Laurel and Hardy
45. Franchot Tone
46. Paul Muni
47. Warner Baxter
48. Conrad Veidt
49. Robert Taylor
50. Robert Montgomery
51. Bing Crosby
52. Eleanor Powell
53. Douglas Fairbanks Jr.
54.
55.
56.
57.
58.
59.
60.
61.
62.
63.
64.
65.
66.
67.
68.
69.
70.
71.
72.
73. Ida Lupino
74. Basil Rathbone
75. Mary Boland
76. Charle Ruggles
77. Jean Arthur
78.
79.
80.
81.
82.
83.
84.
85.
86.
87.
88.
89.
90.
91.
92. Spencer Tracy
93. Madeleine Carroll
94. Ramon Novarro
95. Aline MacMahon
96. Marion Davies
97. James Cagney
98. Elizabeth Allan
99. Joan Blondell
100. George Arliss
101. Mae West
102. Jack Buchanan
103. Edward G. Robinson
104. Cicely Courtneidge
105. C. Aubrey Smith
106. Sir Guy Standing
107. Anna May Wong
108. Gracie Fields
109. Sir Cedric Hardwicke
110. Binnie Barnes
111. Warren William
112. Margaret Sullavan
113. Gloria Swanson
114. Anna Neagle
115. Otto Kruger
116.
117.
118.
119.
120.
121.
122.
123.
124.
125.
126.
127.
128.
129.
130.
131.
132.
133.
134.
135.
136.
137.
138.
139.
140.
141.
142.
143.
144.
145.
146.
147.
148.
149.
150.
Maltese Version
Joseph Calleia (only issued in Malta)
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