SO-SO FILM STARS

Issuing Company: Greib & Co., Grosshöchstetten
Country of Issue: Switzerland
Year of Issue: early 1930s
Color/B&W: Color
Number of Cards in Set: 30 card sets
Card Size: 1 5/16" x 2 3/16" (small) or 1 9/16" x 2 3/8" (medium)
Issued as insert with what product: Cookies and Chocolates

Note: Checklists incomplete. There were at least 3 sets of film star cards issued with So-So Biscuits and Bonbons as follows:

1. small card size (1 5/16" x 2 3/16")
2. medium card size (1 9/16" x 2 3/8"), film studio listed under star's name on front
3. medium card size (1 9/16" x 2 3/8"), no film studio listed, number on back in shaded parallelogram

In addition, I have seen variations for card #6 in the small card size and a variations for cards #12 and #20 in the 2nd set design, so it looks like there are two different sets in each of those designs.

These cards could be saved and exchanged for a box of cookies. The text on the card backs is the same for all sets and is printed in German and French. Translated into English, the card text is as follows:


An Award

is offered for collecting these cards - the attached form will provide details. The cards are in all packets of So-So cookies or sweets.


There is a coupon that came with the cards (the attached form referred to on the cards). Translated into English, the coupon text is as follows:


The image attached is part of a series which is numbered from 1 to 30. For each shipment of images whose total numbers are added; exact amount to 500 we will send free of charge a pretty box of cookies. For 1000 we will send a bigger box and very beautiful. The quantity of images sent is not important, it is simply adding the digits at the back of the cards to get a total of 500 or 1000.

When sending images, provide the exact address of the sender to

Biscuits SO-SO, Grosshöchstetten (Berne)

These images are attached to all packets of biscuits or sweets So-So. Just ask around for the product So-So.

Thanks to Richard Minns for help with this checklist.


Small Card Size Set

1. Adele Sandrock
2. Charles Vanel
4. Roger Treville
5. Raimu
6. Charles Boyer
6. Maureen O'Sullivan
9. Madge Evans
11. Loretta Young
12. Norma Shearer
15. Betty Furness
17. Mady Christians
20. Mary Carlisle
25. Cicely Courtneidge

Medium Card Size Set, film studio listed under star's name on front

1. Maureen O'Sullivan
6. Jacqueline Francell
8. Karin Hardt
11. Madge Evans
12. Mary Carlisle
12. Friedr. Benfer
14. Mary Carlisle
15. June Knight
20. Diana Wynyard
20. Marcelle Chantal

Medium Card Size Set, no film studio listed, number on back in shaded parallelogram

20. Willy Fritsch
27. Paul Hörbiger


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