Yuengling, Neuman, or Smith Our Gang

Issuing Company: Yuengling's, Newman's, or Smith's Ice Cream
Country of Issue: USA
Year of Issue: 1920s
Color/B&W: Color
Number of Cards in Set:
Card Size:
Issued as insert with what product: Ice Cream

Notes: Checklist probably complete for the different card fronts that are available. Checklist incomplete for card backs available. This set shows cards of the cast of the Our Gang movies. The cards are not numbered but each contains a letter from the word "Yuengling's", "Neuman's", or "Smith's." The writeup on the back says that if you brought a set of cards spelling "Yuengling's" to a Yuengling dealer, "Neuman's" to a Neuman dealer, or "Smith and Clark Co." to a Smith's dealer, you would get a free pint of ice cream. There is almost certainly a short-printed letter in each set, to make it more difficult to collect the prize.

For the Yuengling's set, the letter "S" appears to be the missing letter. All other letters have been seen, including a card with an apostrophe instead of a letter.

For the Neuman's set, the letter "A" and the apostrophe (if there was one) are unknown.

For the Smith's set, I've only seen the letter N.

The checklist below comes from the list of Our Gang members on the backs of the cards. I've listed the letters that have been seen for the cards I know in the checklist below.

Thanks to David York and Allan Mellis for providing the information for this checklist.

Farina (orange background) (Neuman's N)
Farina (baseball catcher's uniform) (Yuenglings E)
Jean (Neuman's U)(Yuenglings G)
Joe (blue background) (Neuman's S)(Yuenglings I)
Joe (baseball uniform) (Yuenglings G)
Mary (Neuman's E)(Yuenglings U)
Mickey (Neuman's N or U)(Yuenglings ')
Pete (the dog) (orange background) (Neuman's M)(Smith's N)
Pete (the dog) (gray background) (Yuenglings N)
Wheezer (standing) (Neuman's U)(Yuenglings L)
Wheezer (sitting) (Yuenglings Y)

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